Marketing

MKTG 6212: International Marketing

Lecture - 3 credits

ND
EI
IC
FQ
SI
AD
DD
ER
WF
WD
WI
EX
CE
Develops understanding of the opportunities and challenges facing the international marketing executive, the decision-making process in marketing goods abroad, and the environmental forces—economic, cultural, and political—affecting the marketing process in the international marketplace.

Pre-Requisites